(New York) The Bluesky social network, backed by co-founder and former Twitter boss Jack Dorsey, is gaining popularity amid concerns surrounding the Bluebird network and its management by Elon Musk.
According to the magazine’s website ForbesCiting data from the Data.ai firm, the Bluesky application has been downloaded over 360,000 times and is currently ahead of some popular platforms such as LinkedIn, Bing or Zoom in Apple’s App Store ranking.
The project was conceived in 2019 when Jack Dorsey was chief executive and was initially funded by Twitter.
Launched in February on Apple’s iOS operating system and in late March on Android, Bluesky is very similar in its presentation to Twitter, albeit a decentralized platform, like Mastodon, another social network that has been talked about in recent months.
The platform is decentralized which means that it is possible to create separate applications, especially on Bluesky, and not all content is controlled by a single entity.
BlueSky is currently by invitation only and requires prior registration on a waiting list of more than 1 million candidates. Forbes.
Several people have recently joined the platform, including Alexandria Ocasio-Cortez, a Democrat elected to the House of Representatives, or model Chrissy Teigen, who each have more than 10 million followers on Twitter.
Hussar management has raised questions since Elon Musk took over Twitter in late October, notably laying off three-quarters of its workforce and firing several advertisers.
In a discussion at Bluesky on Saturday, Jack Dorsey took advantage of a question from a user to criticize Elon Musk’s takeover of Twitter, even though he was one of the few who supported his takeover offer a year ago.
“It’s gone into a spin,” says the Bluebird Network co-founder. “But it’s over now, and it’s all we can do to prevent it from happening again. So I’m glad Jay [Graber, directeur général de Bluesky] And his team was there to build it. »
In addition to Bluesky and Mastodon, other young social networks are trying to capitalize on Twitter’s deteriorating image, including Post, Substock Notes (an offshoot of the blogging site Substock), and T2.