Firefighters are battling a massive blaze at Park Royal in north west London which is sending smoke billowing across the capital.
Roughly 80 firefighters and a helicopter are at the scene in North Acton, where the London Fire Brigade says the fire has affected a bakery and restaurant.
A pillar of smoke could be seen across the Thames River and as far away as Walthamstow, in north east London tonight.
According to the brigade they’ve taken over 50 calls about the blaze and a spokesperson has advised nearby residents to close their windows and doors due to “a lot of thick black smoke”.
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A spokesperson said: “15 fire engines & around 80 firefighters are tackling a fire in a shop with flats above on Minerva Road in Park Royal. Please avoid the area.”
“There is a lot of thick black smoke so please close your doors & windows if you are nearby.
The fire brigade said initial calls reporting the fire suggested residential properties were involved – “but that appears now not to be the case.”
There has been no reports of anyone hurt in the incident.
Londoners reported seeing the huge pillar of smoke as far north as Harrow, and all the way north east to Walthamstow and Rotherhithe, and south west of the river in Putney, according to My London.
Footage of the blaze shows flames licking from a building, as thick black smoke soars into the skies.
A helicopter can be seen landing at the scene, as firefighters continue to battle the blaze.
One Londoner posted pictures of charred debris in their yard on Twitter they said had come from the fire.