EA reverses decision to run game-ads on UFC 4 after fan setbacks filled the company’s social media channels and subredit.
The fan-captured clip flashes an ad for the Amazon TV show twice during game-replay, and then again at the bottom of the screen, prompting EA to make a U-turn decision and “apologize for any interruption to gameplay the players may have experienced”.
“EA decided to add full commercials in the middle of the gameplay in game 60 within a month of its release, so it did not speak in reviews,” the poster said.
“I don’t care about commercials if it’s a free-to-play game.” Said a delighted player. “But bombing with full retail price plus advertising is a real slap in the face. It’s really nice if it’s just on an octagonal canvas. Or five seconds if it’s a little trailer in the corner of the screen.”
“Earlier this week, the team turned on ad placements in EA SPORTS UFC 4, which appeared during the” replay “moments in the gameplay,” EA said in a press release. Reddit (Thank you, Eurogammer). This type of advertising list is not new to the UFC franchise, however we reserve the right to display ads for specific main menu tiles or the Octagon logo placement.
“It is very clear from your feedback that integrating ads into the replay and overlay experience is very welcome. We apologize for any interruptions to the gameplay that the ads team has experienced and players have experienced.
“We realize that this has already been communicated to the players and that it is up to us. We want to make sure that our players have the best possible experience playing EA SPORTS UFC 4, so that the ad integration in the replay and overlay experience will not appear again in the future. Thanks for your continued feedback on EA SPORTS UFC 4.”
“The ground game still makes four games look unsatisfactory, that’s not enough,” we said Review of Games Radar UFC 4. “Throw in an annoying camera like McGregor after distracted frame rate dips and six pints Guinness and UFC 5 has plenty to try and improve.
“However, those screen-striking strikes are really special. Now, if you don’t mind, me and Braun will try to push the memories of The Beef 2020 into the abyss.”
There is so much to be excited about gaming this year. Are here Upcoming games of 2020 We really can’t wait.